Maybellineis it Cruelty Free?

Maybellineis it Cruelty Free?

Maybelline has its roots as a mail-order business. Tom Lyle, the company’s founder, commissioned a pharmacist to create a product that enhances the look of eyelashes and eyebrows. “Lash-Brow-ine” was then sold through magazine ads as a mail-order product. In 1917, Maybell Laboratories created an additional cosmetic, “Maybelline”. Again, it was designed for eyebrows and…

MAC is it Cruelty-Free?

MAC is it Cruelty-Free?

M.A.C began as a company that produced cosmetics exclusively for models. Yet, the models’ friends and family also wanted access to the products, so M.A.C made its makeup available to the wider public. It has become one of the world’s biggest makeup brands. Globally, M.A.C has 500 stores that are run by professional makeup artists. …

Is L’Oreal Cruelty Free?

Is L’Oreal Cruelty Free?

L’Oreal began in 1909 with the pioneering spirit of a young chemist, Eugène Schueller. It all started with a hair dye that he sold to hairdressers throughout Paris. From 1957, L’Oreal started its global expansion under the direction of François Dalle and now owns many familiar brands such as Lancome, Diesel, and La Roche-Posay.  Now…